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© Designed and managed by Lav Ishan (Student PGDM-IBM at Birla Institute of Management Technology, Greater Noida)

About AIM

Founded in 2009, Academy of Indian Marketing (AIM) is a consortium of leading management institutions offering world-class management education and research activities through doctoral and equivalent programs.

AIM was conceived by two marketing scholars in two different continents. Dr Jagdish Sheth (Atlanta, USA) and Prof. Neelemegham (India). With Dr Sheth and Prof. Neelamegham at the helm, deans and directors of India’s top-rated business schools/institutions were convinced that a common platform was a boon to nurture the research activities in the Marketing domain, leading to the formation of AIM.

On 21st May 2009 Academy of Indian Marketing was registered and received the certificate of incorporation by Registrar of Companies, Mumbai as a Not for Profit company U/S.25 of Companies Act in India. Dr Jagdish Sheth - the Founder and Chairman are supported by the Co-founders - Prof. Neelamegham, Mr Rajeev Karwal and Dr V. Kumar and the Executive Director –Mr. Jayant Shah.

AIM has successfully hosted/supported various conferences and doctoral consortium and is committed to its vision and mission of promoting research in the area of marketing and promoting marketing as a discipline with active support from academia and industry.

 

AIM-AMA SHETH FOUNDATION DOCTORAL CONSORTIUM

2012 became another landmark year for the AIM as it successfully hosted the Inaugural AIM- AMA Sheth Foundation Doctoral Consortium at the Alliance University campus, Bangalore, India. AIM will be always thankful to Mr Dennis Dunlap under whose stewardship AMA (first time in its history) agreed to allow AIM to replicate the AMA Sheth Foundation Doctoral Consortium (outside of US) in India. AIM is looking at hosting the doctoral consortium annually at different campuses of its member institution who wish to co-host the same.

 

EVENTS ORGANIZED :

  • December 2010 - The first international conference with the theme "Emerging Markets in the New World Order - The Paradigm Shift" was held successfully in Delhi from December 16-18, 2010. Dr.Denish Shah and Dr.Suraksha Gupta became the chapter head for the US and UK respectively.

  • June 2011 - AIM associated with Global Marketing Network to host Marketing conference in Accra, Ghana from June 27-30,2011.

  • January 2012 - AIM supported IIM Lucknow in hosting its 1st International Marketing conference on "Shaping the Future of Research in Marketing: Looking Ahead" from January 12-14, 2012 at their Noida campus.

  • April 2012 - AIM along with AMA and BIMTECH jointly hosted 6th Indian Marketing Summit with a theme of "Marketing for Not for Profit Organizations in Emerging Markets" in Delhi on April 27-28, 2012

  • July 2012 - AIM hosted its 2nd Annual Conference on "Innovation in Marketing for Emerging Markets-Global Challenges and Opportunities" in Bangalore on July 29-30, 2012.

  • November 2012 - AIM partnered with CII Hyderabad in hosting a conference on "Innovation in Marketing – Key to Sustainable Growth" in Hyderabad on November-23, 2012.

  • March 2013 -AIM and BIMTECH jointly hosted 7th Indian Marketing Summit with a theme of "Social Marketing – Bridging Business and Society" in Delhi on March 15-16,2013.

  • June 2013- AIM and Emerging Markets Conference Board of Nelson Mandela Metropolitan University, hosted the Annual Conference on "Marketing Across Diversity, Dynamics and Connectedness" in Johannesburg on June 19-20, 2013.

  • Jan-2014-AIM and Emerging Markets Conference Board IIM, Lucknow hosted an annual conference on “Listening to Consumers of Emerging Markets” in Delhi NCR on January 9-11.